In this endless runner, the player plays a man who has mysteriously caught ablaze and continues to run in humorous suffering as he attempts to run fast enough to put the flames out. The player may pick up items such as water to cool off the fire, or may run into more fire which merely strengthens the fire that burns him. The fire slows him down so as he gradually advances through the map, he begins to run slightly faster. If the player does encounter fire, the fire will slow his speed down and advance the chances of him losing the game. There is a meter in the HUD that measures how close the player is to death as he does not die by crashing into rocks or blockers, but when he is engulfed fully by the flames.
The player may pickup rare drops that are painkillers which boost the adrenaline of the player which makes his movement faster and extinguishes a partial amount of the flames, this also means he is immune to any additional fire damage from flames for this effect's duration.
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In this non dialogue, singleplayer story the player controls a woods creature with the ability of fire. The being the player controls is the first to be granted this special power, and (in this world) the first being to witness fire itself. The game serves as an experimental point of view on how destruction is a form of creation, and how fire really would change the way of life that existed before the special ability existed. The player begins the journey in a passive, peaceful environment deep within woods of some world, where all beings live in harmony and cooperation. But the power is granted by a greater entity, and dependent on whether the player harnesses the power for creative reason, the world slowly turns to turmoil as the player is consumed by the power they control.
As the power begins to control the player them self, the being transcends into the form of something far greater than a physical entity and becoming one with the power itself. Gameplay involves shooting flame clusters, propelling the player into a short flight mode duration by firing fire downwards, and firewhips/firebombs. There is never a clear objective as the game does not have a HUD, this is to reinforce the pure focus on the players own decisions, and to encourage thought and careful attention to each move.
The game explores the evolution of beings under influence of a greater power, based off man's discovery of fire and how it began the basis of our evolution from apes.